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The Facebook Marketing Book

MRP: Rs.700.00
Price in points: 700 points
9789352138173
In stock
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Minimum quantity for "The Facebook Marketing Book" is 1.

All Indian Reprints of O'Reilly are printed in Grayscale

How can Facebook help you promote your brand, products, and services? This book provides proven tactics that you can use right away to build your brand and engage prospective customers. With 500 million active users worldwide, Facebook offers a much larger audience than traditional media, but it's a new landscape loaded with unfamiliar challenges. The Facebook Marketing Book shows you how to make the most of the service while skirting not-so-obvious pitfalls along the way.

Whether you're a marketing and PR professional, an entrepreneur, or a small business owner, you'll learn about the tools and features that will help you reach specific Facebook audiences. You'll also get an in-depth overview, with colorful and easy-to-understand introductions to Profiles, Groups, Pages, Applications, Ads, Events, and Facebook etiquette.

  • Approach Facebook's complex environment with clear, actionable items
  • Make sense of the social networking world
  • Be familiar with the technologies you need for social network marketing
  • Explore tactics for using Facebook features, functionality, and protocols
  • Learn how to set specific campaign goals
  • Determine which Facebook features are relevant to your campaigns
  • Plan and execute Facebook marketing strategies
  • Measure the results of your campaigns with key performance indicators

Books

Author:
Dan Zarrella
Author 2:
Alison Zarrella
Binding:
Paperback
Condition Type:
New
Country Origin:
India
Edition:
First
Gift Wrap:
N
Leadtime to ship in days (default):
Usually ships in 1-2 days
Leadtime to ship in days (if not in stock):
Usually ships in 12-15 days
Publisher:
Shroff/O'Reilly
Year:
2019

Dimensions

Dimensions (W x H x D):
8 x 6 x .6 inch

Table of Contents (9789352138173_toc.pdf, 1,195 Kb) [Download]